“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more.
Hospitality CEO Omar El Hamamsy on how to thrive in a crisis [Article]:
Use the time during the pandemic to consider new options for reinventing your business model. This period has been an appropriate moment to rethink things, to launch new ways of doing things, to, frankly, stop doing some old practices that you may have been hesitating to stop for a while because of people or legacy issues.
Growth in a crisis: Lessons from hospitality CEO Omar El Hamamsy [Vik Krishnan, McKinsey & Company]
Learn “conversational tracks” to improve sales [Podcast]:
It makes me think about the difference between persuasion and manipulation. It makes me think about that real hard. I think I have understood what the difference is. The difference between persuasion or influence and manipulation is merely integrity. Now some of the tools to get to either one of those directions could be the same tools, but what you use them for depends on who you are as an individual.
From The Vault: A Conversation with Phil M Jones [Andy Paul, Sales Enablement]
10 marketing books worth gifting this season [Article]:
Stock the Shelf: 10 New Books to Gift a Marketer (Or Yourself) This Holiday Season [Alexandra Rynne, LinkedIn]
Writing tips to increase your response rate [Video]:
Episode Nine: 1 Email. 2 Takes. More Swag. Less Complexity. [Kristina Finseth & Will Allred, Sales Hacker]
Andrew T. Daniel 