“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Effective organic marketing strategies for Facebook this year [Podcast]: The final thing I really want to underscore in this particular segment in our conversation is how critical it is to have a cohesive strategy. Facebook doesn’t live… Continue reading Midweek Material (January 26, 2022)
Month: January 2022
Book notes: “How to Win Friends and Influence People” – Chapter 3-Part II – Chapter 1
Chapter 3 – “He Who Can Do This Has the Whole World with Him. He Who Cannot Walks a Lonely Way” Carnegie explains that one of the most important skills that leads to success is being able to stand in another person’s shoes. Only then can someone align another person’s desire with their own. Carnegie… Continue reading Book notes: “How to Win Friends and Influence People” – Chapter 3-Part II – Chapter 1
Midweek Material (January 19, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Top industry and nonprofit leaders’ advice on leadership, courage, embracing risk, and more [Video]: Take Command Podcast – Best of Season 4 [Joe Hart, Dale Carnegie] Selling based on insights [Podcast]: If you are equipped with: “How… Continue reading Midweek Material (January 19, 2022)
Book notes: “How to Win Friends and Influence People” – Chapters 1-2
The next book in my “Book Notes” series is How to Win Friends and Influence People by Dale Carnegie. Wildly popular, the book has sold over 15 million copies since its first print in 1939. Carnegie began his career giving public speaking courses but realized there was a need to improve interpersonal skills. As before,… Continue reading Book notes: “How to Win Friends and Influence People” – Chapters 1-2
Midweek Material (January 12, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Declining ill-fitting “opportunities” in order to achieve long-term sales success [Podcast]: I think that’s probably the most obvious one, is when you’re a startup, especially early on it’s very tempting to take on a large deal that… Continue reading Midweek Material (January 12, 2022)
Book Notes: “Never Split the Difference” – Chapters 9-10
Chapter 9 – Bargain Hard Voss begins this chapter discussing how the bargaining part of any negotiation is anxiety-inducing for most people. His goal in this chapter is to rid readers of their bargaining concepts and give strategies to take advantage of psychological nuances. Voss states the three general types of negotiators are Analysts, Accommodators,… Continue reading Book Notes: “Never Split the Difference” – Chapters 9-10
Midweek Material (January 5, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. How marketers can prepare for the “Metaverse” [Article & Podcast]: History suggests that the advent of the Metaverse is going to hit businesses in much the same way [as social media], with larger brands and companies adopting… Continue reading Midweek Material (January 5, 2022)
Book Notes: “Never Split the Difference” – Chapters 7-8
Chapter 7 – Create the Illusion of Control Learning from the FBI’s history of negotiations, Voss states that the secret to effective negotiation is to get “your counterpart to do the work for you and suggest your solution himself.” He says the key is to give counterparts “the illusion of control” while you define the… Continue reading Book Notes: “Never Split the Difference” – Chapters 7-8
Andrew T. Daniel 