Midweek Material (April 20, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more.

A framework for building a career around the things you love [Podcast]:

And of course today, because no one teaches us any of this, most of us are completely inarticulate, are disfluent in our own love language. And so we say generic things like I love helping people. I love challenge. And it’s like, what you’re trying to do actually is once you’ve “done love it, loath it,” you’re going to try to write three love notes, but you’re going to try to push for detail because love lives in detail. And the road to the heart of you is paved with detail.

If you’ve written a few things down in your week, then push yourself with a few “Does it matter?” questions. So if you go, “Well, I love helping people,” then push yourself with: “Does it matter who they are? Does it matter when you are helping them? Does it matter why you’re helping them? Does it matter where you are helping them? Does it matter how you are helping them?” Just try to put a little detail to what you love. There’s no right answers. There’s only your answers.

Find Joy in Any Job: What Do I Really Love To Do? [Alison Beard, HBR Ideacast]

thredUP CEO James Reinhart shares how to identify the best business opportunities [Video]:

Entrepreneurs Need To Lean-In To Hard Problems Says thredUP CEO [Steve Bertoni, Forbes]

Insight into how to become data-driven [Article]:

“Data leaders need to answer the question of what they need to deliver better customer experience, service, or to enter new markets,” said Bean. “Then you ask what data you need to answer those questions, and who needs access to that data. If you do that, you’ve established the most important thing, which is trust and credibility with the business.”

Great Data Alone Won’t Make You Data-Driven – Here’s What Will [Lisa Lee, Salesforce]

Where to begin with Facebook ads and common missteps [Video]:

5 Facebook Ad Mistakes You Should AVOID in 2022 [Rimi, Hubspot]

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