“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more.
Striving to see sales from the buyer’s process, becoming a “connection professional,” and getting sales training to stick [Podcast]:
If we went into every discussion that way where my goal is not to sell a deal and to make a nickel, my goal is actually to figure out if we can authentically help this client get to where they want to go. If we can, fantastic. If we can’t we’re going to step away and let them know and maybe point them in the direction of somebody else who might be able to help…
A Conversation with Mark Cox [Andy Paul, Sales Enablement]
All things Web3: a simple definition, ramifications, and business approaches [Article]:
Internet ads are changing, too. With people opting out of having their data tracked, businesses can no longer retarget them in the same way they could just a few years ago.
With each change, businesses are forced to try new things and evolve their strategies. Similarly, the developments coming from crypto and Web3 will require some rethinking.
Why Web3 Is Good for Business [Michael Stelzner, Social Media Examiner]
Four steps to learning anything new [Podcast]:
Reflection is the number one most important step in learning. It is the bridge between consuming content and applying content in your life. If you want to form new ideas, if you want to form new points of view, you have to give yourself the time and space to reflect. And I think this is the step that people mess up most often.
Learning How to Learn (Classic) [Alex Lieberman, Founder’s Journal]
The pros and cons of TikTok and YouTube [Video]:
TikTok vs YouTube: Which Is Better For Business? [Rimi, Hubspot]