“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more.
Our copycat behavior and how to make the best of it [Podcast]:
I believe that things that intrinsically drive you stand the test of time. You maintain your level of excitement long term. Whereas when you are driven by other people’s choices and desires, your level of happiness or fulfillment wane. Because the thing that you are doing is drawing energy from you, rather than giving you energy. The thing that gave you energy in the first place wasn’t the act that you are doing or the decision you made, it was the person you’re imitating in making that decision.
Mimetic Theory & Decision Making [Alex Lieberman, Founder’s Journal]
Gymshark CEO Ben Francis’ powerful marketing strategy [Video]:
From $0 to $1 Billion – How Gymshark Grew Their Business! [Rimi, HubSpot Marketing]
A review of the role of status [Podcast]:
What marketers have learned is that the shame engine, the tribal shame engine, won’t stop working. All they have to do is highlight it, press on it gently, sometimes with an anvil, but often gently, and remind us that we don’t want to be at the bottom of the pile. They remind us with images and offers and sales that if we don’t respond, we’re going to have to deal with shame. And it’s all in our head.
Status roles (E) [Akimbo: A Podcast from Seth Godin]
A practical approach to life [Video]:
How Stoics Think About Success (Ulysses S. Grant) [Ryan Holiday, Daily Stoic]
Andrew T. Daniel 