Midweek Material (September 14, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more.


HubSpot’s Jamal Meneide on why you should have a newsletter, the optimal “Content Ratio,” and more [Video]:

How To Write A Profitable Newsletter Readers Love [Jamal Meneide, HubSpot]


How to build a strong relationship with a complete stranger in only fifteen minutes, a look at the relationship between money and happiness, and more [Podcast]:

The way you offset hedonic adaptation is to realize that these things that we take for granted, because they’ve continued to happen, will not continue to happen going forward. There are other ways to offset it, in using variety in your experiences, taking a break from experiences, but hedonic adaptation is something that you have to counter, so that you continue to enjoy as much happiness from those everyday moments as is there available.

Cassie Holmes: Applying The Science Of Happiness To Life [Guy Kawasaki, Remarkable People]


The seven stages of a sales cycle, how to customize your own sales cycle, and more [Article]:

Even the best sales reps in the world will face objections after their pitch. They must see these objections as positive, however. Objections show the prospect is interested, after all. They just need a little reassurance.

The Sales Cycle: A Complete Breakdown [Jonathan Costet, Gong]


Leave a comment