“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more.
Dow’s success in putting people before technology [Video]:
Digital Transformation Is About People, Not Just Technology [Gartner]
Using corroboration, documentation, and education to build trust [Article]:
Whenever you make any kind of claim about your business, you should be prepared to back it up with proof.
This changes how you create content from the ground up. Instead of posting what people want to hear, you’re only going to post content that’s definitively, demonstrably correct.
Earning Trust: A Method For More Sales [Michael Stelzner, Social Media Examiner]
Andrew T. Daniel 