“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more.
A look at the future of Internet advertising [Podcast]:
When we were showing them this live insight using some technology that we built, we were saying there’s no way a human can process all that data. But not only process it but actually react to it and start to power then, as we were thinking at this time, a targeting capability that could act so quickly that it could learn and activate in almost real-time. And that’s essentially what we use our machines for.
Peter Mason, CEO, Illuma [AW360 Live Podcast]
Habits from Seneca and Marcus Aurelius to incorporate into your daily routine [Video]:
You’re The Master Of Your Schedule Not The Victim [Ryan Holiday, Daily Stoic]
Stand out from the crowd by really knowing your customer [Podcast]:
That’s [meeting people where they are at] really what is essential in today’s world. We have a lot of choices. We have endless amounts of information, products, and services. The companies that will differentiate themselves from the others are those who truly do meet their customers where they are at. Understand the needs and what a customer or prospect truly values.
Meeting Customers Where They Are [Howard Brown and Alastair Woolcock, RevOps Podcast]
The certainty of uncertainty [Video]:
Turning Uncertainty Into Opportunity [Simon Sinek]
Andrew T. Daniel 