“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more.
Spotify’s strategy to quickly win the trust of music record labels and fans [Podcast]:
It really started with just being your own customer in the sense that I had this idea of the kind of product that I wanted to see in the world.
How To Build Trust Fast [Reid Hoffman, Masters of Scale]
The importance of preliminary research in today’s sales environment [Article]:
There is a reason why the data shows that 76% of top performers “always” perform research before contacting a buyer: Learning as much as you can about your buyer before engaging in discovery gives sellers the opportunity to better understand how they can deliver value in unique and creative ways.
This Is The Best Time For Sellers To Raise The Bar (And 3 More Deep Insights From Sales Leaders) [J.C. McKissen, LinkedIn]
Donald Miller discusses his “elements of value” and tips on how to sell [Podcast]:
You want to sell things that people pay monthly for. If you are a pet store, you want to have a dog food delivery service straight to the door. If you sell thought leadership, you have something that people pay five, or ten, or twenty dollars a month to get from you. Subscription services are manna from heaven.
#117: How To Make More Money With What You Already Have [Donald Miller, Business Made Simple]
Three unconventional steps to increase productivity [Video]:
The Unexpected Key To Boosting Your Productivity [Dan Shipper, The Way We Work, a TED series]
Andrew T. Daniel 