Midweek Material (June 8, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Content as a differentiator, as well as [Podcast]: Content marketing mistakes to avoid The importance of experimentation A Cleveland Clinic case study You have to be able to press forward and differentiate in a way that creates… Continue reading Midweek Material (June 8, 2022)

Midweek Material (June 1, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Striving to see sales from the buyer’s process, becoming a “connection professional,” and getting sales training to stick [Podcast]: If we went into every discussion that way where my goal is not to sell a deal and… Continue reading Midweek Material (June 1, 2022)

Midweek Material (May 25, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Insights for start-up companies looking to increase sales growth including metrics and retaining sales representatives [Podcast]: Being able to tell the story and convey the vision of the company with the same or at least nearing the… Continue reading Midweek Material (May 25, 2022)

Midweek Material (May 11, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Two factors to consider with your product, service, or content [Podcast]: The idea is that I wouldn’t know what people are into or not into unless I am constantly testing where the limits of the predictability and… Continue reading Midweek Material (May 11, 2022)

Midweek Material (April 6, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Prioritizing relationship-building to meet quotas [Podcast]: Unfortunately, oftentimes in sales, we approach questions and curiosity in a very rote fashion.  I’ve got my list of questions that I typically ask a buyer.  I’m going to ask those. … Continue reading Midweek Material (April 6, 2022)

Midweek Material (March 30, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. An innovative approach to your goals and calendar [Podcast]: I meet so many entrepreneurs who laugh at the reality of what they are doing now.  They say things like, “I never planned to run a soap company.” … Continue reading Midweek Material (March 30, 2022)

Midweek Material (March 16, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Advice on how to stand out [Podcast]: We have got to think, what is it that makes me stand out to the people that I am trying to reach?  How can I build an understanding of them… Continue reading Midweek Material (March 16, 2022)

Midweek Material (March 9, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. The difference between enforcement and enrollment in motivation [Podcast]: When we think about scientists who have done great work.  When we think about organizations that have had breakthroughs, or designers, or coaches, or teachers.  It’s always because… Continue reading Midweek Material (March 9, 2022)

Midweek Material (February 16, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. How to leverage artificial intelligence to accelerate sales growth [Podcast]: …data is incredibly imperative.  If you want to use AI in any way, if you want to make data-driven decisions, you’ve got to start and get the… Continue reading Midweek Material (February 16, 2022)

Midweek Material (February 9, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. How to focus on the ultimate end customer [Podcast]: In discovery, it’s just exactly what you said: how do I stay open enough in that discovery phase to really understand not only what my customer cares about,… Continue reading Midweek Material (February 9, 2022)