Midweek Material (September 8, 2021)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. On the Sales Hacker podcast Neal Patel discusses his transition from attorney to Chief Revenue Officer at Crunchbase [Podcast & Transcript]: “I also recognized that no one in my whole family was a lawyer in the United… Continue reading Midweek Material (September 8, 2021)

Midweek Material (September 1, 2021)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. McKinsey hosts three consumer behavior experts on changes to expect in 2021 and 2022 in a COVID-19 variants world [Podcast & Transcript]: “Some of those [pandemic] changes could have been anticipated, but others are quite shocking: the… Continue reading Midweek Material (September 1, 2021)

Midweek Material (August 25, 2021)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Companies are using “sales plays” to optimize their sales effectiveness [Article]: A sales play system has begun to catch on among progressive companies worldwide, much as many sports organizations have applied data and analytics (with baseball’s Oakland… Continue reading Midweek Material (August 25, 2021)

Book Notes: “Sell It Like Serhant” – Chapters 4-6

Chapter 4 – “The Master of Follow-up” In Chapter 4, Ryan outlines his “Three F’s Rule”: The Follow-Up, The Follow-Through and The Follow-Back.  Following-Up is beginning relationships, “Following-Though” is deepening relationships, and “Following-Back” is maintaining relationships. A few related quotes: Your database of customers isn’t a mailing list, it’s a list of relationships. Deals can… Continue reading Book Notes: “Sell It Like Serhant” – Chapters 4-6