“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. The current state of AI marketing and a look at its future [Podcast]: The two most obvious things to me are the efficiency with which you produce creative, so if you are a writer, you are a… Continue reading Midweek Material (February 8, 2023)
Tag: Social Media
Midweek Material (December 28, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. “Content Intelligence” defined, tips for choosing an appropriate platform, and more [Article]: It’s essentially a GPS that leads you to a high-quality content strategy that drives leads, conversions, and revenue. You don’t have to guess what will… Continue reading Midweek Material (December 28, 2022)
Midweek Material (December 14, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. A look at what it takes to scale successfully [Podcast]: Many people know what their severance is on the day that they take their job. And as a result, essentially the culture is saying that this is… Continue reading Midweek Material (December 14, 2022)
Midweek Material (October 19, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Social media sales trends including using personalized direct messages, building social proof, and more [Article]: At its core, building rapport is about providing value — and social media is a great vehicle to deliver it. There are… Continue reading Midweek Material (October 19, 2022)
Midweek Material (September 28, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Improve lead quality with tailored “lead scoring,” revisiting buyer personas, and more [Article]: Eventually, you want to get to the point where your sales team can inform your marketing team on how to attract leads. After all,… Continue reading Midweek Material (September 28, 2022)
Midweek Material (August 17, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Video content trends including the importance of entertainment value, the shift to shorter videos, and the rise of production quality expectations [Article]: The trend is clear: in 2022, consumers increasingly expect to see video content from brands.… Continue reading Midweek Material (August 17, 2022)
Midweek Material (August 10, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. The benefits of embracing “Both/And” Thinking [Podcast]: So effective organizations need to both think about what they’re doing today, their existing world, how they’re managing operationally and efficiently, and they need to innovate and try something new… Continue reading Midweek Material (August 10, 2022)
Midweek Material (July 20, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Celebrity chef Melissa King on social media including differentiating between platforms, finding the best platform, and taking it step by step [Podcast]: It [social media] is really a way to really again engage and tap in with… Continue reading Midweek Material (July 20, 2022)
Midweek Material (June 15, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. How to maximize employee productivity: a tale of two work environments [Video]: What IS Trust Actually? [Simon Sinek] The three types of competitive advantage (and four ways to identify them) [Article]: If you have loyal customers, find… Continue reading Midweek Material (June 15, 2022)
Midweek Material (June 8, 2022)
“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Content as a differentiator, as well as [Podcast]: Content marketing mistakes to avoid The importance of experimentation A Cleveland Clinic case study You have to be able to press forward and differentiate in a way that creates… Continue reading Midweek Material (June 8, 2022)