Marketing – Page 3 – Andrew T. Daniel

Book Notes: “The 22 Immutable Laws of Marketing”

The next book in my “Book Notes” series is The 22 Immutable Laws of Marketing by Al Ries and Jack Trout. The authors claim the twenty-two laws have always existed, but corporations have been reluctant to acknowledge them. While many businesses believe that with enough effort and money, a marketing campaign will succeed, Ries and… Continue reading Book Notes: “The 22 Immutable Laws of Marketing”

Midweek Material (April 13, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Pfizer CEO Albert Bourla on the power of setting extraordinarily high goals [Podcast]: It was a learning that when you set up very big dramatic goals to your people and you don’t budge when they tell you… Continue reading Midweek Material (April 13, 2022)

Midweek Material (March 16, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Advice on how to stand out [Podcast]: We have got to think, what is it that makes me stand out to the people that I am trying to reach? How can I build an understanding of them… Continue reading Midweek Material (March 16, 2022)

Midweek Material (March 9, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. The difference between enforcement and enrollment in motivation [Podcast]: When we think about scientists who have done great work. When we think about organizations that have had breakthroughs, or designers, or coaches, or teachers. It’s always because… Continue reading Midweek Material (March 9, 2022)

Midweek Material (February 23, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Insights into companies finding success in the pandemic [Podcast]: What we identified in the research was that resilience was thought of as an individual sport. It was, I am resilient. What we saw though were that the… Continue reading Midweek Material (February 23, 2022)

Midweek Material (February 9, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. How to focus on the ultimate end customer [Podcast]: In discovery, it’s just exactly what you said: how do I stay open enough in that discovery phase to really understand not only what my customer cares about,… Continue reading Midweek Material (February 9, 2022)

Midweek Material (February 2, 2022)

“Midweek Material” curates articles, podcasts, videos, etc. on a variety of topics including law, marketing/sales, productivity and more. Notion’s Olivia Nottebohm on hyper-growth [Podcast]: How do you cut through the noise? I think we all know in our hearts that you can write as many blogs as you want, you can write as much collateral… Continue reading Midweek Material (February 2, 2022)